Who is Doris Daydreamer? What’s my story?

Welcome, welcome! I’m thrilled that you’re here!

My dream is that you’ll enjoy getting to know me as I jump off into another Big New Scary Thing in my life. My goodness, when you’ve had as much “life experience” as I have, a simple introduction can get quite complicated! So, to start off the conversation, I’ll try to abbreviate it, but there’s a lot of ground to cover over 60 years! I understand we can get to know one another so much better along the way, right?? Here’s my story:

I was born and raised in Minnesota, went to college in Iowa, and got a degree in Textiles & Clothing/Merchandising/Business. My dream then was to become Editor of Vogue. I would characterize this chapter of my life as my “Leave it to Beaver” phase. (I moved 5 times).

For the next 10 years, I was incredibly focused on my retail management career. I think of it as my Mary Tyler Moore “she’s going to make it after all” chapter. I worked crazy long hours, rarely took a vacation, and accepted job transfers all over the country to places no one else wanted to go. I was a problem solver. Got to a market, fired people, hired people, trained them to take over, and moved to the next opportunity. I moved 7 times in 10 years, my last assignment was grand opening 5 stores all at once in an 11-store district with 250 employees and 15 million in sales. That was 30 years ago.

The story continues with my marriage and kiddos chapter. What a joy. Two delightful girls, two years and four days apart. I stayed home with them the first few years, and slowly made my way back into the workplace by volunteering, then part-time jobs, and eventually back to full-time non-profit work. All the while coordinating play dates, dance lessons, PTO, chauffeuring, volunteering, and managing the household while my husband traveled much of the time for his work. Before the girls began driving, I had to have them to school by 7 am for band or dance practice, went to work, picked them up afterschool and took them to all their activities, got home at 10 pm, only to get up the next day to do it all over again. Not sure how I survived. There were 6 moves. I refer to this as our “This is Us” chapter.

My most recent part of the story (the past 5 years) has included high school graduations, a wedding, college, another move, an empty nest, the birth of my decorative painting business, Daydreamer Cottage, and our first grandchild. Phew! Are you still with me? Perhaps this is my “Grace and Frankie” chapter?

Why am I blogging?

Well, to be honest with you, as I began to understand the need for a website for my new online decorative painting business, I was encouraged to begin a blog. I only had a vague idea of what blogging even was. Like everything else in this online business adventure of mine, there’s been a huge learning curve. I’ve been trying to get up to speed on the basics, and I hope, if you choose to join me on this journey, that you will give me some grace. I believe I can teach, inspire and encourage you along the way. I purposefully referred to the multiple household moves in my life story. That meant, for me, re-inventing and creating a new safe space, a refuge, or haven for myself and later my family with each new house. Moving 18 times has made me an “expert” on designing homes we love. Is the concept of HOME important to you? If so, I believe my blog will help you achieve your version of your place of peace, rejuvenation, familiarity and love for you and your family to reside. I can assist you with collecting, surrounding and furnishing your home with the things that make you happy. I dream of connecting with people that value the idea of making their house a home. I will strive to help you find solutions to making that happen.

What am I going to be blogging about?

When you visit my site, you’ll find me writing about how you can learn to love your home. I’ll be discussing decorative furniture painting projects, furniture painting tips and tricks, easy home decorating hacks, as well as perhaps the notion of starting a creative business, and the added challenges of beginning this process as an empty nester. Maybe I’ll share the lessons I’m discovering in the world of creating and executing an online business. I plan to let you help me determine the direction this next chapter takes. I know I’m a furniture artist and a businesswoman, however, it’s been crazy to navigate and learn all the social media and technological things that go with the online business space. I’m completely open to the idea of focusing on addressing the challenges and solutions to the topics that you, my audience, bring up through our interaction and conversations.

Who am I writing for?

When I was working through my business plan for Daydreamer Cottage, I envisioned my audience to be women who were “like me” maybe 10 or 15 years ago. At that chapter in my life, I was beginning to recognize my decorating style. (French Country, Cottage Style, and Vintage– with some Farmhouse thrown in). I had inherited some antiques, but they needed some love. I also had lots of reasonable furniture that had been terrorized by my children over the years. I had lots of stuff (clutter) that I hung onto because it was a gift or perhaps it reminded me of one of the places I used to live…but truth be told, I didn’t love it. I had lots ideas about how I could refresh or update my furnishings, but I simply was too busy to do it myself. I also knew that my children would be leaving the nest in a few years…perhaps they might want it? (My first studio apartment was ALL hand-me-downs). You must start somewhere, right? When we custom built our last home, my furniture really seemed tired. Like me. I learned that as we moved from place to place, there was furniture that didn’t quite work in the new home. The rejected pieces might be relegated to the least used spaces in the house, the closet, or even the garage or storage. In addition, when we went shopping for furniture, I felt the quality was missing, or it didn’t have the character or uniqueness that I was searching for. And, new furniture was pricey for what you got. Yet, this was a time in our lives when we were entertaining regularly, and I wanted the house to look put together and reflect our style of living. Like Home. Like Us. Does this sound familiar to you? I can help you navigate through this chapter of your story towards “creating home” and teach you to surround your family with furnishings you love.

How can my reader get involved?

I am really hoping we can create a community of like-minded souls that value the process of creating a home we love. I encourage you to comment often or even email me privately if you wish. I have found that since our last move, I’ve been working so hard to start my business, that I really haven’t been very social in real life. Sad, I know, right? So, I’m really looking forward to the interaction. I’m enjoying my virtual friends! Anyway, feedback is encouraged and appreciated. Perhaps we should even call our tribe “The Daydreamers”?? (I’ll be explaining my name in my next post!)
My blogging goals

  •  I hope to create a living, breathing information and support platform to compliment my decorative painting business.
  •  I’m dreaming that in 3-6 months we’ve created a fun, safe, supportive, and comfortable “living room” where we can all sit, chat and problem solve our furniture painting, decorating, or even possibly business dilemmas.
  •  At this stage in my life, I don’t have time for drama. I promise to be myself…it’s all I know.
  •  Transparency is one of my core business values
  •  I may not know all the answers, but I’ll try to find them or let you know if it’s something beyond my wheelhouse.
  •  I’ll work hard to offer good content and takeaways
  •  Will post weekly

Thank You!

I can’t believe you’ve read through this oh so long very first post! I won’t always be so wordy, but I felt there was a lot to say before we get started with this brand spanking new blog! I’m a passionate painter, home nester, and lifelong learner. I hope to become a passionate blogger, as well. Won’t you join me on this journey and be a part of the next chapter of the story?

XOX Doris Daydreamer

I can’t wait to hear what you think! Do you have something to add to the conversation? Please comment below!